In Marc Dery’s article "Culture Jamming," he explains that we are living in an age where our lives are lived through television. He explains "Our lives are bond up in the TV experience. Dery is precisely correct that the American public runs home after a long day to watch their favorite evening shows, so much so that the lustiest episode is the topic of discussion for the next day. We are so bombarded by Television and the information distributed by means of television air ways that it is no wonder that it could be used to enhance or distort the truth. As it is explained, culture jamming takes a look at what the media has feed us as being socially acceptable and changes its meaning to educate the public without public censorship.
Postmodern groups such as General Idea’s appropriation of Robert Indiana's "Love" poster promoted aids awareness in the 90's when the disease was taboo. Another postmodern group by the name of Gran Fury's bus aids which ran in New York took the action of publicizing aids. The aids not only forced the public but also the government to domore research towards understanding the aids epidemic. Culture jamming has become an avenue for the public to organize and speak out.
General Idea
Gran Fury
No comments:
Post a Comment